Lizelle de Kock
A live masterclass with Lizelle de Kock

Where do you actually find people who want what you're selling?

In 90 minutes, live on Zoom, I'll show you the journey every customer takes, from a stranger scrolling past you to someone who buys, and exactly what your job is at each step.

Thursday, October 29 at 12pm ET
9am PT, 11am CT

Friday, October 30 at 7am ET
4am PT, 6am CT

Grab my $1 ticket

$1 to join. You pick your session at checkout.

From a fully booked beauty salon to teaching thousands of students how to build online.

Why it's only $1

I want a room full of people who actually show up. The dollar isn't really the price. It's you telling me you're serious, and me saving you a seat.

You don't have a sales problem if nobody is seeing you.

Most people spend all their time thinking about what to sell, and almost no time on how the right people are going to find it.

So you post. You make Reels. You change your bio. You try another strategy. And very little happens.

Nothing is wrong with you. Posting just isn't the same thing as marketing.

Every customer takes the same five steps

Think about the person you most want to help. Before she ever buys from you, she goes through these five steps. Once you can see them, online marketing starts making a lot more sense.

1
Stranger
She doesn't know you exist yet.
2
Attention
She notices you.
Most people's marketing stops here
3
Interest
She sees that you understand her problem.
4
Lead
She raises her hand: joins your list, sends a message, signs up.
5
Customer
She buys, because the next step was clear.

In the masterclass we go through every step, and what you do at each one.

What you'll leave with

✓ Where customers actually come from, and how to get in front of people who don't know you yet.

✓ The difference between posting content and building a customer journey.

✓ How to attract the right people, not just more followers.

✓ What to say so the right person stops scrolling.

✓ How to move someone from stranger to customer, step by step.

✓ The one thing I'd focus on if I was starting again today.

Grab my $1 ticket

This is for you if

✓ You have a product, a service or an idea, and you need more of the right people to see it.

✓ You're showing up on social media, but it isn't turning into inquiries or sales.

✓ You don't want to become an influencer, or even show your face, to get customers.

✓ You're starting from scratch and want to understand how this works before you spend months guessing.

It's not for you if

You're looking for a shortcut or a get-rich-quick promise. This is real marketing, explained simply.

Students who started where you are

Nicola started her business without ever showing her face.

Suné, a shy mom of three on a farm in Namibia, learned to find her customers online.

Hi, I'm Lizelle.

A few years ago I had a fully booked beauty salon and still never made enough, because every client needed me in the room.

I started building online with the two hours a day I had left after my kids were in bed. Later I lost a social media account I'd spent a year building, going live every day. Almost immediately my leads dropped, and my sales followed. Social media is rented ground. That's when I learned what actually brings customers in, wherever they find you.

That's what I teach now. I make online business simple: no jargon, and no expectation that you already know what you're doing. Just the customer journey underneath all of it.

Thousands of students taught.

Save your seat

Step 1: Pick your session

Click Thursday the 29th or Friday the 30th

Step 2: Your details

Then pay $1 to save your seat

Sample event

30 Min

Online meeting

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Select date

October 2026

Questions

How long is it?
About 90 minutes, live on Zoom.

What if I can't make it live?
The class is live. If you want to keep it, you can add the replay and my class notes at checkout.

Do I have to be on camera?
No. You can keep your camera off and just listen and take notes.

Will I be charged again?
No. It's a one-time payment of $1. Nothing recurring.

I'm in the US. Does this apply to me?
Yes. The customer journey works the same way wherever your customers are, and both sessions are set for US time zones.

Do I need a business already?
No. If you're starting from scratch, this is a great place to start, because you'll understand how customers find a business before you build one.

Will you be selling anything?
Yes. At the end I'll share how you can keep working with me if you'd like to. There's no obligation, and the masterclass stands on its own.

When do I get the Zoom link?
Right after you register, by email. You'll also get reminders before we start.

What should I bring?
A notebook, your questions, and whatever you sell or want to sell.

You don't need to be a marketing expert.

You just need something you want more of the right people to see. Stop waiting to feel ready. Clarity comes when you start moving.

Come join me live.

Grab my $1 ticket

$1 to join. Thursday, October 29 or Friday, October 30.

Lizelle de Kock, LLC. Questions? Email lizelle@digitalmagneticsystem.com